Hermès Thinks Outside The Box In Colorful Campaign
French fashion house Hermès is bringing a playful and artistic spirit to its latest silk scarf campaign.
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French fashion house Hermès is bringing a playful and artistic spirit to its latest silk scarf campaign.
British fashion label Stella McCartney is aiming to prove that plastic is not fantastic in a push for a more sustainably derived eyewear collection.
France’s YSL Beauty is opting for friendship over flirting in a push for its latest lip products.
Italian fashion brand Dolce&Gabbana last month found themselves faced with yet another public relations and branding blunder by releasing a series of social media videos featuring a Chinese woman attempting to use chopsticks to eat four different types of Italian food in an effort titled “The Great Show.”
U.S. jeweler Tiffany & Co. reimagines a well-known fable and turns to a new cast of characters in popular faces, as luxury brands continue to create their own worlds for the holiday season.
De Beers Group’s Forevermark is empowering women through a new campaign championing their ambitions and daily victories.
Swiss jeweler Piaget is appealing to luxury consumers from China with an elegant, action-packed film starring one of the country’s most famous actors.
French fashion house Givenchy is capturing the nighttime spirit in an advertising campaign that centers on an international clique.
WASHINGTON, DC, March 28, 2018 – Today, B2B research, ratings, and reviews company Clutch unveiled the companies that provide the best creative and design services in New York. Clutch analysts evaluated and ranked each company based on market presence, work quality, services offered, as well as client feedback.
Luxury labels have been embracing a different type of influencer, partnering with personalities that only exist in the virtual world.
As a New York City luxury marketing agency, The O Group has been building legendary brands for the past 38 years across the entire luxury sector including hospitality, home products and materials, fashion, luxury jewelry, fine spirits, food and wine. From our proprietary brand positioning and strategy to crafting essential creative assets needed for brand marketing and digital content, we collaborate with our clients on every part of their brand creation and experience. Our proven process has built a reputation for developing luxury branding that is disruptive, highly desirable and uniquely differentiated.